The importance of a secure and optimized website
Internet users rely primarily on the level of security and optimization to evaluate the quality of a website before making the decision to engage. At Appwapp, we attach great importance to these two elements when wedesign and develop your project.
How important is a secure website?
Hackers exploit security vulnerabilities in a website to gain access to sensitive company or customer data or to interfere with its operation. In any case, the consequences of an intrusion can be disastrous, whether for visitors or the owner: identity theft, theft of funds, total loss of control of the platform and abusive use or even deterioration and leakage of data.
The risk of intrusion and hacking is minimized for a website using advanced security protocols. This is reassuring for both the owner and the visitors, especially if the platform hosts online payments. Indeed, customers are more confident about the protection of their data and are more open to the idea of making purchases, hiring services or knowingcertain sensitive information. In the end, a secure website is much more sustainable and profitable in the long run, although it requires a larger initial investment.
How important is an optimized website?
To bean active attraction and generate the maximum number of actions, a website must be secure and optimized. Here’s what this entails:
- Ergonomic, fluid and pleasant interface;
- Easy to learn;
- Automatic and optimal adaptation to all media and browsers (computer, smartphone and tablet);
- Quality and referenced content.
In addition, a platform that generates a lot of shares, i.e. clicks, sales or subscriptions, is more profitable for its owner. In other words, an optimized website generates more revenue.
Entrust us with the design of your website!
We put at your disposal a team of experienced, talented and creative professionals who will give you their best to design and develop a secure and optimized website, adapted to your specific needs. Our presence on the market for more than 10 years now as well as our well-filled portfolio testify to the quality of our services. For example, we are proud to includethe websites of Vos Immigration, Réseau Francophone de Droit International, Montréal en Histoires and the Bank of Canada Museum among our achievements.
Conclusion
It is essential to entrust the development of your Web site to a team of competent programmers who are aware of the importance of security and optimization, both for you and for your customers or prospects. At first glance, the initial investment may seem significant. However, you will realizesoon enough the impact of these elements on your financial results: more sales and less expenses related to the consequences of an intrusion. Please do not hesitate to visit our website or contact us for additional informationabout our services.
